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Advanced brand management : from vision to valuation /

by Temporal, Paul.
Published by : Wiley, (New York :) Physical details: xix, 350 p. : ill. ; 24 cm. ISBN: 0470824492 Subject(s): Brand name products %Management. Year: 2010
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library 658.827 T288 (Browse Shelf) Available JBC/2012/6142
Book Book AUM Main Library 658.827 T288 (Browse Shelf) Available JBC/2012/6142

Includes index.

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