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The lean machine : , how Harley-Davidson drove top-line growth and profitability with revolutionary lean product development /
by Oosterwal, Dantar P.
Publication:
New York : American Management Association, 2010
. xvii, 254 p. :
24 cm.
Date:2010
Availability:
Copies available:
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(2),
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Strategic brand management /
by Elliott, Richard H.
Publication:
Oxford : Oxford University Press, 2011
. xv, 303 p. :
25 cm.
Date:2011
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Green marketing management /
by Dahlstrom, Robert.
Publication:
Mason, OH : South-Western, 2010
. xxviii, 334 p. ;
28 cm.
Date:2010
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Product release planning : , methods, tools, and applications /
by Ruhe, Gunther.
Publication:
Boca Raton, FL : CRC Press, 2010
. xvi, 323 p. :
25 cm.
Date:2010
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What is branding ? : , essential design handbooks /
by Healey, Matthew
Publication:
Mies ; | Hove : RotoVision, 2010
. 256 p. :
Date:2010
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The McGraw-Hill 36-hour course : , product development /
by Belz, Andrea
Publication:
New York : McGraw-Hill, 2011
. xii, 237 p. :
Date:2011
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(2),
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Brand management : , a theoretical and practical approach /
by Riezebos, Rik
Publication:
Harlow, England : Pearson Education, 2003
. xvi, 331 p. :
25 cm.
Date:2003
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Innovation and new product planning /
by Kahn, Kenneth B.,
Publication:
New York, NY : Routledge, 2021
. x, 259 p. ;
23 cm.
Date:2021
Availability:
Copies available:
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