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Marketing foundations /

by Pride, William M.
Authors: Ferrell, O. C.%joint author Published by : South Western Cengage Learning, (Mason, OH :) Physical details: xix, 441 p. : col. ill. ; 28 cm. ISBN: 0538756373 Subject(s): Marketing Year: 2011
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Item type Location Call Number Status Notes Date Due
Book Book AUM Main Library English Collections Hall 658.8 P658 (Browse Shelf) Available JBC/2011/12360
Book Book AUM Main Library English Collections Hall 658.8 P658 (Browse Shelf) Available JBC/2011/12360

Includes bibliographical references and indexes.

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