Library of American University of Madaba
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Introduction to marketing /
by Lamb, Charles W.
Authors: Hair, Joseph F.%joint author | McDaniel, Carl D.%joint author Published by : South-Western Cengage Learning, (Mason, OH :) Physical details: xxv, 777 p. : col. ill. ; 29 cm. ISBN: 0538754877 Subject(s): Marketing | %Marketing %management Year: 2011
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| Item type | Location | Call Number | Status | Notes | Date Due |
|---|---|---|---|---|---|
 Book |
AUM Main Library English Collections Hall | 658.8 L262 (Browse Shelf) | Available | JBC/2011/12360 | |
| Book |
AUM Main Library English Collections Hall | 658.8 L262 (Browse Shelf) | Available | JBC/2011/12360 |
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| 658.8 L238Mktg 5 / | 658.8 L258Marketing Essentials / | 658.8 L258Marketing Essentials / | 658.8 L262Introduction to marketing / | 658.8 L262Introduction to marketing / | 658.8 L335Essentials of marketing management / |
Includes bibliographical references (p. 740-756) and index.
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