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Video Segments on DVD for Marketing : by Armstrong, Gary Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2007 . 1 DVD . , Kotler's name appears first on the earlier ed. Date:2007 Availability: Copies available: AUM Main Library (3),
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The art of client service / by Solomon, Robert. Publication: New York : Kaplan, 2008 . xxviii, 180 p. : 20 cm. Date:2008 Availability: Copies available: AUM Main Library (2),
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Business marketing : , text and cases / by Havaldar, Krishna K Publication: New Delhi : Tatal McGraw-Hill Education Private, 2010 . 536 p. ; 25 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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Vegetables : , characteristics, production, and marketing / by Peirce, Lincoln C. Publication: New York : Wiley, 1987 . x, 433 p. : 25 cm. Date:1987 Availability: Copies available: AUM Main Library (1),
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Software that sells : , a practical guide to developing and marketing your software project / by Hasted, Edward, Publication: Indianapolis, Ind : Wiley Pub., 2005 . xxii, 357 p. ; 24 cm. Date:2005 Availability: Copies available: AUM Main Library (1),
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Advertising campaign strategy : , a guide to marketing communication plans / by Parente, Donald. Publication: Fort Worth : Dryden Press, 2000 . xxi, 371 p. : 24 cm. Date:2000 Availability: Copies available: AUM Main Library (1),
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Fundamentals of marketing research /   Publication: Thousand Oaks, CA : Sage Pub., 2007 . 6 v. : 24 cm. Date:2007 Availability: Copies available: AUM Main Library (6),
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Basic marketing research / by Churchill, Gilbert A. Publication: Mason, OH : Thomson/South Western, 2007 . xxv, 593 p. : 28 cm. Date:2007 Availability: Copies available: AUM Main Library (1),
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Online marketing heroes : , interviews with 25 successful online marketing gurus / by Miller, Michael, Publication: Indianapolis, Ind : Wiley Pub., 2008 . xvi, 319 p. ; 24 cm. Date:2008 Availability: Copies available: AUM Main Library (1),
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Information marketing / by Rowley, J. E. Publication: Aldershot, England : Ashgate, 2006 . xvi, 228 p. : 24 cm. Date:2006 Availability: Copies available: AUM Main Library (1),
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A genie's wisdom : , a fable of how a CEO learned to be a marketing genius / by Trout, Jack. Publication: Hoboken, N.J. : Wiley, 2003 . viii, 120 p. : 23 cm. Date:2003 Availability: Copies available: AUM Main Library (1),
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Integrated advertising, promotion & marketing communications / by Clow, Kenneth E. Publication: Upper Saddle River, N.J. : Pearson Prentice Hall, 2004 . xxvii, 538 p. : 28 cm. Date:2004 Availability: Copies available: AUM Main Library (1),
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A preface to marketing management / by Peter, J. Paul. Publication: Boston, Mass. : McGraw-Hill, 2006 . xiv, 254 p. ; 26 cm. Date:2006 Availability: Copies available: AUM Main Library (1),
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The never cold call again online playbook : , the definitive guide to Internet marketing success / by Rumbauskas, Frank J., Publication: Hoboken, N.J. : Wiley, 2010 . xvii, 206 p. ; 23 cm. Date:2010 Availability: Copies available: AUM Main Library (1),
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Value-based marketing : , marketing strategies for corporate growth and shareholder value / by Doyle, Peter, Publication: Chichester, England : Wiley, 2000 . xii, 370 p. : 25 cm. Date:2000 Availability: Copies available: AUM Main Library (1),
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Marketing mistakes and successes / by Hartley, Robert F., Publication: Hoboken, NJ : Wiley, 2009 . x, 406 p. : 23 cm. Date:2009 Availability: Copies available: AUM Main Library (1),
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Cause marketing : , build your image and bottom line through socially responsible partnerships, programs, and events / by Marconi, Joe. Publication: Chicago, IL : Dearborn Trade Pub., 2002 . xiii, 223 p. : 24 cm. Date:2002 Availability: Copies available: AUM Main Library (1),
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Sport promotion and sales management / by Irwin, Richard L., Publication: Champaign, IL : Human Kinetics, 2002 . xiii, 457 p. : 29 cm. Date:2002 Availability: Copies available: AUM Main Library (1),
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Marketing management : , a contemporary perspective / by Homburg, Christian Publication: London : McGraw-Hill Education, 2009 . xxii, 642 p. : 28 cm. Date:2009 Availability: Copies available: AUM Main Library (1),
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International marketing / by Cateora, Philip R. Publication: Boston, MA : McGraw-Hill/Irwin, 2005 . xxxiii, 697 p. : 29 cm. + Date:2005 Availability: Copies available: AUM Main Library (1),
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