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E-selling : , sales / by Cotton, Bob. Publication: Oxford : Capstone Pub., 2003 . 124 p. ; 18 cm. Date:2003 Availability: Copies available: AUM Main Library (3),
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Channel management : , marketing / by Forsyth, Patrick Publication: Oxford : Capstone Pub., 2002 . 114 p. ; 18 cm. Date:2002 Availability: Copies available: AUM Main Library (3),
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A genie's wisdom : , a fable of how a CEO learned to be a marketing genius / by Trout, Jack. Publication: Hoboken, N.J. : Wiley, 2003 . viii, 120 p. : 23 cm. Date:2003 Availability: Copies available: AUM Main Library (1),
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A preface to marketing management / by Peter, J. Paul. Publication: Boston, Mass. : McGraw-Hill, 2006 . xiv, 254 p. ; 26 cm. Date:2006 Availability: Copies available: AUM Main Library (1),
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Value-based marketing : , marketing strategies for corporate growth and shareholder value / by Doyle, Peter, Publication: Chichester, England : Wiley, 2000 . xii, 370 p. : 25 cm. Date:2000 Availability: Copies available: AUM Main Library (1),
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Marketing management : , a contemporary perspective / by Homburg, Christian Publication: London : McGraw-Hill Education, 2009 . xxii, 642 p. : 28 cm. Date:2009 Availability: Copies available: AUM Main Library (1),
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Strategic market management / by Aaker, David A. Publication: Hoboken, N.J : Wiley, 2008 . xii, 322 p. : 23 cm. Date:2008 Availability: Copies available: AUM Main Library (1),
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Marketing management / by Kotler, Philip. Publication: Harlow, England ; | Boston, MA : Pearson Education, 2016 . 714, [97] p. : 28 cm. Date:2016 Availability: Copies available: AUM Main Library (3),
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Services marketing : , people, technology, strategy / by Wirtz, Jochen. Publication: New Jersey : World Scientific, 2016 . xvii, 784 p. : 29 cm Date:2016 Availability: Copies available: AUM Main Library (1),
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Marketing management / by Kotler, Philip. Publication: Harlow, England ; Pearson Education, 2022 . 605 p. : 28 cm. Date:2022 Availability: Copies available: AUM Main Library (1),
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