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Managing global customers : , an integrated approach / by Yip, George S. Publication: Oxford : Oxford University Press, 2007 . xiii, 272 p. ; 24 cm. Date:2007 Availability: Copies available: AUM Main Library (2),
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Turn clicks into customers : , proven marketing techniques for converting online traffic into revenue / by Forrester, Duane. Publication: New York : McGraw-Hill, 2010 . xv, 220 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Customer relationship management : , a global perspective /   Publication: Aldershot, Hampshire, England ; | Burlington, VT : Gower, 2008 . ix, 204 p. : 24 cm. Date:2008 Availability: Copies available: AUM Main Library (2),
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Maximizing your sales with Salesforce.com /   Publication: Boston, MA : Course Technology, 2008 . xvii, 245 p. : 23 cm. Date:2008 Availability: Copies available: AUM Main Library (2),
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Reorganize for resilience : , putting customers at the center of your business / by Gulati, Ranjay. Publication: Boston, Mass. : Harvard Business Press, 2009 . 270 p. : 24 cm. Date:2009 Availability: Copies available: AUM Main Library (2),
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Customer knowledge management: , improving customer relationship through knowledge application / by Wilde, Silvio. Publication: Heidelberg : Springer, 2011 . xvi, 143 p. : Date:2011 Availability: Copies available: AUM Main Library (2),
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The intimate supply chain : , leveraging the supply chain to manage the customer experience / by Ross, David Frederick, Publication: Boca Raton, FL : CRC Press/Taylor & Francis, 2008 . xxii, 280 p. : 25 cm. Date:2008 Availability: Copies available: AUM Main Library (2),
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The one to one manager : , real-world lessons in customer relationship management / by Peppers, Don Publication: New York : Currency and Doubleday, 2000 . xvii, 268 p. Date:2000 Availability: Copies available: AUM Main Library (2),
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The iovemarks effect : , winning in the consumer revolution / by Roberts, Kevin Publication: Brooklyn, NY : Power House Books, 2006 . 272 p. : Date:2006 Availability: Copies available: AUM Main Library (2),
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One to one : B2B : , custome development strategies for the business-to- business world / by Peppers, Don Publication: New York : Currency Book, 2001 . xix, 347 p. : Date:2001 Availability: Copies available: AUM Main Library (2),
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Relationship marketing : , a consumer experience approach / by Baron, Steve Publication: London : Sage, 2010 . 202 p. Date:2010 Availability: Copies available: AUM Main Library (2),
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The seven myths of customer management : , how to be customer-driven without being customer-led / by Abram, John. Publication: Chichester, England : Wiley, 2003 . xiv, 221 p. : 24 cm. Date:2003 Availability: Copies available: AUM Main Library (2),
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Pay attention! : , how to listen, respond, and profit from customer feedback / by Thomas, Ann, Publication: Hoboken, N.J : Wiley, 2010 . xvi, 205 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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The relationship revolution : , closing the customer promise gap / by Hochman, Larry. Publication: Chichester, England : Wiley, 2010 . 155 p. ; 21 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Social network analysis in telecommunications / by Reis Pinheiro, Carlos Andre, Publication: Hoboken, N.J. : Wiley, 2011 . xx, 284 p. : 24 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Social media 101 : , tactics and tips to develop your business online / by Brogan, Chris. Publication: Hoboken, N.J. : Wiley, 2010 . xiv, 337 p. ; 19 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Managing customers through economic cycles / by McKean, John, Publication: Chichester, England: Wiley, 2010 . vi, 256 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Flip the funnel : , how to use existing customers to gain new ones / by Jaffe, Joseph, Publication: Hoboken, N.J. : Wiley, 2010 . xviii, 286 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Customer. Community : , unleashing the power of your customer base / by Banks, Drew, Publication: San Francisco, CA : Jossey-Bass 2002 . xxiii, 254 p. : 24 cm. Date:2002 Availability: Copies available: AUM Main Library (3),
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Marketing 2.0 : , strategies for closer customer relationships / by Corbae, Gerald, Publication: Berlin ; | New York : Springer, 2003 . vi, 151 p. : 25 cm. Date:2003 Availability: Copies available: AUM Main Library (3),
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