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Marketing management : , knowledge and skills / by Peter, J. Paul. Publication: New York : McGraw-Hill Irwin, 2011 . xviii, 830 p. : 27 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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Perspectives on branding / by Miletsky, Jason I. Publication: Boston, Mass. : Course Learning, 2009 . xvi, 276 p. : 23 cm. Date:2009 Availability: Copies available: AUM Main Library (2),
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Business marketing management : , B2B / by Hutt, Michael D. Publication: Mason, OH : South-Western Cengage Learning, 2010 . xxxiii, 634 p. : 26 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Marketing management strategies / by Ferrell, O. C. Publication: Australia ; | Mason, Ohio : South-Western Cengage Learning, 2011 . xxiiI, 743 p. : 26 cm. Date:2011 Availability: Copies available: AUM Main Library (2),
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The big book of marketing : , lessons and best practices from the world's greatest companies /   Publication: New York : McGraw-Hill, 2010 . xv, 464 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Online marketing / by Sheehan, Brian Publication: Lausanne : AVA Book, 2010 . 183 p. : Date:2010 Availability: Copies available: AUM Main Library (2),
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Data-driven marketing : , the 15 metrics everyone in marketing should know / by Jeffery, Mark, Publication: Hoboken, N.J : Wiley, 2010 . xxi, 298 p. : 24 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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International marketing strategy : , analysis, development and implementation / by Doole, Isobel. Publication: Andover : South-Western, Cengage Learning, 2008 . xxiv, 462 p. : 28 cm. Date:2008 Availability: Copies available: AUM Main Library (2),
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Principles and practice of marketing / by Jobber, David, Publication: London : McGraw-Hill, 2010 . xxx, 946 p. : 25 cm. Date:2010 Availability: Copies available: AUM Main Library (2),
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Marketing research : , measurement and method : a text with cases / by Tull, Donald S. Publication: New York : Macmillan Pub. , 1987 . xvi, 845 p. : 24 cm. Date:1987 Availability: Copies available: AUM Main Library (1),
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Branding first. vol. 2 /   Publication: Hong Kong : Sendpoints, 2011 . 309 p. : 26 cm. Date:2011 Availability: No items available: Checked out (1),
Global strategy / by Lamont, Douglas Publication: Oxford : Capstone Pub., 2002 . 140 p. ; 18 cm. Date:2002 Availability: Copies available: AUM Main Library (3),
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Marketing mistakes and successes / by Hartley, Robert F., Publication: Hoboken, NJ : Wiley, 2009 . x, 406 p. : 23 cm. Date:2009 Availability: Copies available: AUM Main Library (1),
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Principles and practice of marketing / by Jobber, David, Publication: London : McGraw-Hill, 2004 . xxxiv, 942 p. : 26 cm. Date:2004 Availability: Copies available: AUM Main Library (1),
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Identity designed : , the definitive guide to visual branding / by Airey, David, Publication: Beverly, MA : Rockport Publishers, 2019 . 287 p. : 27 cm. Date:2019 Availability: Copies available: AUM Main Library (1),
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Principles and practice of marketing / by Jobber, David, Publication: London : McGraw-Hill, 2020 . xxx, 831 p. : 25 cm. Date:2020 Availability: Copies available: AUM Main Library (1),
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Marketing strategy : , text and cases / by Ferrell, O. C., Publication: Boston, MA : Cengage, 2022 . xix, 536 p. : 28 cm Date:2022 Availability: Copies available: AUM Main Library (1),
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