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Advertising : , its business, culture and careers /
by Tibbs, Andy,
Publication:
New York : Routledge, 2010
. x, 217 p. :
25 cm.
Date:2010
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Global advertising, attitudes and audiences /
by Wilson, Tony.
Publication:
New York : Routledge, 2011
. xiv, 167 p. ;
24 cm.
Date:2011
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An introduction to visual research methods /
Publication:
Abingdon, Oxon : Routledge, 2011
. xii, 218 p. :
25 cm.
Date:2011
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The mood of information : , online behavioural advertising /
by McStay, Andrew,
Publication:
New York, NY : Continuum International Pub. Group, 2011
. 191p.
Date:2011
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Strategic advertising management /
by Percy, Larry.
Publication:
Oxford : Oxford University Press, 2009
. xviii, 424 p. :
25 cm.
Date:2009
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Advertising in developing and emerging countries : , the economic, political and social context /
Publication:
Farnham, England : Gower, 2011
. xviii, 327 p.
Date:2011
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Turn clicks into customers : , proven marketing techniques for converting online traffic into revenue /
by Forrester, Duane.
Publication:
New York : McGraw-Hill, 2010
. xv, 220 p. :
24 cm.
Date:2010
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Presentation planning and media relations for the pharmaceutical industry /
by Lidstone, John,
Publication:
Aldershot, Hants, England ; | Burlington, VT, : Gower, 2003
. vi, 151 p. :
25 cm.
Date:2003
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Copywriting for the electronic media : , a practical guide /
by Meeske, Milan D.
Publication:
Boston, MA : Thomson Learning, 2009
. xv, 312 p. :
28 cm.
Date:2009
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Wiley international encyclopedia of marketing /
Publication:
Chichester, England : Wiley, 2011
. 7 v. :
26 cm.
Date:2011
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The advertising handbook /
Publication:
London : Routledge, 2009
. xi, 247 p. :
24 cm.
Date:2009
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The 30-second storyteller : , the art and business of directing commercials /
by Richter, Thomas.
Publication:
Boston, MA : Thomson Course Technology PTR, 2007
. xiii, 304 p. :
23 cm.
Date:2007
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Copywriting : , successful writing for design, advertising and marketing /
by Shaw, Mark
Publication:
London : Laurence King, 2009
. 216 p. :
Date:2009
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Layout workbook : , a real-world guide to building pages in graphic design /
by Cullen, Kristin
Publication:
Beverly, MA : Rockport, 2007
. 240 p. :
Date:2007
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The iovemarks effect : , winning in the consumer revolution /
by Roberts, Kevin
Publication:
Brooklyn, NY : Power House Books, 2006
. 272 p. :
Date:2006
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Lovemarks : , the future beyond brands /
by Roberts, Kevin
Publication:
New York : Power House Books, 2005
. 245 p. :
Date:2005
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The anatomy of buzz : , real-life lessons in world-of- mouth marketing /
by Rosen, Emanuel
Publication:
New York : Doubleday, 2004
. xvi, 360 p.
Date:2004
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Rubies in the orchard : , the POM queen's secrets to marketing just about anything /
by Resnick, Lynda
Publication:
New York : Broadway Book, 2010
. xxviii, 211 p. [8] of plates.
Date:2010
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Design elements : , a graphic style manual : understanding the rules and knowing when to Break Them /
by Samara, Timothy
Publication:
Beverly, MA : Rockport, 2007
. 269 p. :
Date:2007
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Fly by night : , The new art of the club flyer /
by McCarthy, Craig
Publication:
London : Thames and Hudson, 2008
. 123 p. :
Date:2008
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