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Marketing strategy : , a decision-focused approach /
Publication:
Boston, MA : McGraw-Hill Irwin, 2011
. xx, 352 p. :
26 cm.
Date:2011
Availability:
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(2),
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Marketing planning : , a global perspective /
by Hollensen, Svend.
Publication:
Maidenhead : McGraw-Hill Education, 2006
. xix, 455 p. :
25 cm.
Date:2006
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Services marketing : , integrating customer focus across the firm /
by Zeithaml, Valarie A.
Publication:
Boston, MA : McGraw-Hill Irwin, 2009
. xxviii, 708 p. :
26 cm.
Date:2009
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Guerrilla marketing for nonprofits : , 250 tactics to promote, recruit, motivate, and raise more money /
by Levinson, Jay Conrad.
Publication:
Irvine : Enterpreneur Press, 2010
. xxiv, 336 p. ;
23 cm.
Date:2010
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Relationship marketing /
by Godson, Mark.
Publication:
Oxford : Oxford University Press, 2009
. xii, 361 p. :
25 cm.
Date:2009
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(4),
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Social marketing and public health : , theory and practice /
Publication:
Oxford : Oxford University Press, 2010
. xiv, 351 p. :
25 cm.
Date:2010
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Marketing management for nonprofit organizations /
by Sargeant, Adrian.
Publication:
Oxford : Oxford University Press, 2009
. xix, 498 p. :
25 cm.
Date:2009
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Chaotics : , the business of managing and marketing in the age of turbulence /
by Kotler, Philip.
Publication:
New York : American Management Association, 2009
. xiii, 206 p. :
24 cm.
Date:2009
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Marketing planning : , a workbook for marketing managers /
by Dibb, Sally,
Publication:
London : South-Western Cengage Learning, 2008
. xxv, 227 p. :
25 cm.
Date:2008
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Marketing research : , tools & techniques /
by Bradley, Nigel,
Publication:
Oxford : Oxford University Press, 2010
. xx, 527 p. :
25 cm.
Date:2010
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Global marketing /
by Gillespie, Kate.
Publication:
Australia : South-Western Cengage Learning, 2011
. xxiv, 576 p. :
27 cm.
Date:2011
Availability:
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Green marketing management /
by Dahlstrom, Robert.
Publication:
Mason, OH : South-Western, 2010
. xxviii, 334 p. ;
28 cm.
Date:2010
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Marketing /
by Kerin, Roger A.
Publication:
Boston, MA : McGraw-Hill/Irwin, 2011
. liii, 746 p. ;
29 cm.
Date:2011
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The big book of marketing : , lessons and best practices from the world's greatest companies /
Publication:
New York : McGraw-Hill, 2010
. xv, 464 p. :
24 cm.
Date:2010
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Marketing : , the core /
by Kerin, Roger A.
Publication:
New York : McGraw-Hill/Irwin, 2011
. xlix, 500 p. :
28 cm.
Date:2011
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Marketing research /
Publication:
Hoboken, N.J : Wiley, 2010
. xvii, 798 p. :
27 cm.
Date:2010
Availability:
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(3),
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Strategic marketing : , creating competitive advantage /
by West, Douglas C.
Publication:
Oxford : Oxford University Press, 2010
. xxvi, 585 p. :
25 cm.
Date:2010
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Pharmacy management, leadership, marketing, and finance /
Publication:
Sudbury, Mass. : Jones and Bartlett Publishers, 2011
. xxix, 560 p. :
Date:2011
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Marketing management /
by Kotler, Philip.
Publication:
Upper Saddle River, N.J : Prentice Hall, 2012
. xxii, 679, [131] p. :
29 cm.
Date:2012
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Marketing strategy masterclass : , the 100 questions you need to answer to create your own winning marketing strategy : including the new 'scorpio' model of market strategy /
by Fifield, Paul.
Publication:
Amsterdam : Elsevier Butterworth-Heinemann, 2008
. xxviii, 599 p. :
25 cm.
Date:2008
Availability:
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